Measuring Success: OTA Reputation Metrics that Matter

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course overview

A focused exploration of measuring and analysing hotel reputation across OTA platforms. This course equips you with the knowledge to track, interpret, and act on key reputation metrics that drive visibility and conversion. Learn systematic approaches to turn review data into actionable insights for your property.

  • Level: Beginner, Intermediate

Course Lessons

Outcomes

Impact on commercial success

Discover a detailed guide to understanding and measuring your hotel's reputation on OTA platforms. Learn how to create measurement systems that drive meaningful improvements in your OTA performance.

Foundations for commercial success

And equally importantly, you will learn a practical framework for tracking and analysing the metrics that influence your property's success.

Readiness for changing marketplace

Don’t miss this chance to transform your knowledge and elevate your hotel’s performance in an ever-evolving marketplace.
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Write your awesome label here.

Created by

Vineeth Purushothaman

Hotel Distribution Strategist
Vineeth is an accomplished commercial strategist in the hospitality industry with over 20 years’ experience maximising sales, marketing, and distribution performance for major brands and independent hotels. He has held senior commercial roles at global brands including Wyndham Hotels & Resorts and Le Meridien Hotels & Resorts.

Micro-learning content

Assimilate knowledge and insights in short bursts supported by workbooks and checklists. Self assessment to check for understanding.

Support & engagement

Opportunity to review and address any gaps in understanding. Monthly webinars on trending topics.

Unique & industry led

Hotel Distribution and its role in commercial success is one of the least accessible topics in the industry. These courses will help accelerate your path to hotel performance success.
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